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Driven by the growth of smartphone and tablets, people watch more TV while participating and interacting at the same time on social networks. Since 2012, the market for Social TV (Social TV) is actually accent wall ideas moving from the experimental stage to use more and more popular ...
Twitter has enjoyed a meteoric rise in France in 2012, is starting to become the number one social network to share and comment on emissions (+1200% of comments related to television between January and December 2012 approximately 30 million tweets). Channels and TV shows have understood that the second screen was imposed in French homes. January 4 last, CSA officially licensed the right to mention accent wall ideas social networks in television and radio. At the beginning of 2013, so there is on many channels, increased emissions by allusions or integrated accent wall ideas social networking into their concept.
Before, during, but also after emissions, Twitter has become a powerful weapon to create viewership and engagement with the public. In just one year, Twitter has become a vital social networks on television. To be convinced, just look at the statistics on tweets related to television is available on the site TvTweet.fr Tweets related to Social TV: This Week | Today? I | Currently The rise of social TV is its infancy
The issue most tweeted in 2012 was elected Miss France with more than 450,000 posts within four hours. In 2012, TF1 which is on the first step of the most twitées programs with more than 13 million followed NRJ12 with 4 million tweets and M6 and France 2. Emissions reality TV that have a broad audience, but mainly young are quite far ahead of the most talked but not only emissions.
Programs that offer live content and whose leaders and governance accent wall ideas bother to wear the famous # hashtag (recently reclassified as "word-sharp" in F good screen